Home Service Pricing SOP
The operational system for moving from time-and-materials guessing to a price book your team actually uses.
Free sop · 17 min read
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- The 10 checks, and how to fix each one
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What is inside
What you will get
The flat-rate transition starting with your top 20 to 25 tasks, plus why flat-rate service calls run nearly double the net profit of other pricing methods (ACCA study of 1,000+ contractors)
The "state and shut up" delivery sequence, the three-sentence script that kills the lip quiver
The pre-arrival doorstep sequence, including the coffee reciprocity move and the knock-not-ring rule
The options-and-takeaway script, built on the finding that four or more options lift close rate from 42 to 52 percent (ACCA)
The financing lever that raised contractor close rates from 38 to 49 percent, and the monthly-payment move only 28 percent of contractors use (ACCA)
The real read on raising prices: the McKinsey pricing math, the capacity trigger, and the itemized-cost letter that beats blaming "inflation"
A standardized estimate template and the reinvestment math that backfills any churn from a price increase
Is this for you?
This is for you if...
Home service operators between $500K and $3M who already know their numbers but cannot get prices delivered consistently in the field. Owners whose techs walk in confident and walk out with a softened quote.
After reading
What you will be able to do
01
Build a top 20 to 25 task flat-rate book your tech can quote in 10 seconds
02
Train the three-sentence price delivery sequence into every tech on your roster
03
Use options and financing to lift close rate the way the ACCA study shows
04
Roll out a price increase with itemized cost language and a plan that replaces any churn
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